SHOEGAISM – My 20 favourite shoes of FW15

All the International runway shows for Fall- Winter 2015 is over.  My instagram followers will know that I have to biggest Shoe-fetish ever. For many many years I have had the biggest obcession with shoes from men’s to women’s, stilattos to platforms, strappy sandals to ankle boots, I love a good old SHOEGAISM – the orgasimic experience you get when looking at the beautiful works of arts designed for your feet.
As a kid, Cinderella have proven to us that 1 pair of shoes can change your life.  Carrie Bradshaw have shown us that paying for shoes is the best motivation to work. In every one’s life, no matter what size you are or how much weight you put on in the winter, your foot size will never change and will always look fabulous.  I always believe that a good taste in shoes means a good taste in life.
This seasons, the offerings from the designers have been amazing.  Mary Janes style made a huge comeback.  Embellished shoes is still a huge trends as well as clear perspects heels. Backless sandals with chunky heels became a new take of sandals for winter, and over the knee gogo boots made a comeback to go with the 60s inspired theme in winter.  While its near impossible to pick my favourite 10 pairs of shoes so I extended my list to my favourite 20 with an honorable mention award.  WIthout further doodahs, here are my top 20 picks of Fall Winter 2015. (CAUTION: its a long post but please do read on to get to the crown jewels at the end^^)

 NO: 20 – CELINE FW15

I am not usually a fan of woven leather on shoes because I find those shoes very stiff looking. However this shoes woven with the wholes makes it look lighter. The crystal embellishment adds a touch of glamour- really love the contrast against the stiff and hardness or the shoes.

NO: 19 – ERDEM FW15

I’ve always loved laced up ankle boots on women. There is something very casual chic about it. The embroidery on this beauty by Erdem makes this shoe more standout and adds a touch of feminine charm to the classic boot.  Also love the fact that the white makes it look like a cross between a pump and a boot.

NO: 18 – ROCHAS FW15

Embellished shoes is a huge trend this season. Really love the subtleness of the small sequins and beads on this gorgeous pair of pumps by Rochas.  The warm tones create harmony against the crocodile leather yet add a touch of vintage glamour.  Its business in the front yet party from the side and back.


Backless heels made a huge comeback this season.  Its the perfect shoes for Fall for those who love sandals but want to wear it for winter.  This version by Thakoon is very innovative in design.  Really love the inspiration from the hiking boot cause its something very utilitarian but transformed into such a sophisticated pair of shoes.  The seemless transition between the wool to the leather and suede gives it depth and texture. Its not easy finding a pair of brown shoes I like but this is just fabulous.

NO: 16- MIU MIU FW15

Its never easy selecting just 1 shoe from any collection by Prada or Miu Miu because Miuccia Prada is one of my favourite designers interms of shoes.  These shoes made it to this list because 1 its incredibly versitile – you can dress it up with a cocktail dress or wear it with white capris.  The heels makes it comfortable and the colour, buckle and patent leather makes a bold 60s statement with its simplity. Bravo to Miuccia part 1 hahaha.


I am usually not a fan of shoes that look comfortable cause usually the most beautiful shoes require pain.  These kneehigh slouchy boots is different because I am crazy about the metal beading on the boots against the suede.  The wedge gives it high but still comfortable.  Its the boot for the bohemian fashionistas this winter.


GoGo Boots is big this season and its so difficult selecting 1 pair from Emilo Pucci’s beautiful collection.  These Boots is a fantasy ’cause of the polkadots mixed with the sequins.  Eventhough the statement may be so big that you may only be able to wear once of twice each season but it sure will make a splash at any event or party.


Mary Jane shoes are a huge part of every girl’s childhood because they are the shoes to wear to school and parties.  This season, Dolce & Gabbana modernised the classic shoes with embellishments and applicques.  These Black suede with gold embellishment is my favourite pair of the whole collection because its so sophisicated yet so glamorous and will look perfect with any pencil skirt or LBD.

NO: 12 – JASON WU FW15

Sometimes shoegaisms don’t need to come from the most embellished or extravagant pair of shoes.  Jason Wu gave the perfect twist to the classic black pump by the triangular heel.  Its a simple statement yet so classic and timeless.  Love the gold against the black crocodile leather.


The original house of shoegaisms, Salvatone Ferragamo did not disappoint us with such a wonderful collection of art deco inspired shoes.  These babies are one of my favourites cause if the architecture of the heel , the glamour of the metalics yet such a strong bold statement with the clean yet bold design lines.  Its the shoes for the Modern Cleopatra who is not afraid to make a fashion statement.

NO: 10 – FENDI FW15

I normally have a passionate hate for fur boots because most of the time they remind me of an ugg boot and never flattering to the ankles.  Karl Lagerfeld proofed me wrong with this cute pair of boots by Fendi.  Its molded to the ankles like a glove and the clear perspect heel gives it a unique structure to the wedge and an unexpected contrast to the fur.  Its cute but edgy at the same time. Bravo to King Karl.


This Season Roberto Cavalli created the ultimate ankle boot for the Fashion Diva to wear when going out and about.  Love the leopard print against the clear heel with gold embellishment. The fact that its not too high makes it comfortable. Its a wild and glamorous take to a classic winter staple.

NO: 8 – 3.1 PHILLIP LIM FW15

These heels by Phillip Lim may look painful but they sure are good darn gorgeous. Really love the ballad slipper concept against the classic black pump.  The backless style and the wearable height of the heel makes it slightly more casual which makes it perfect with pants.  Its a clic shoe which look good in all angles. Sure its painful but definitely worth the foot massage after.


Alexander McQueen FW15

I personally am a huge fan of Alexander McQueen shoes but my style sisters always complain that while they look beautiful but they are the most uncomfortable shoes on earth.  This season Sarah Burton showed her collection with ankleboots with a wearable 4 inch heel.  While there are alot of latex and leather in the collection, this shredded lace version really stood out to me because its so soft and romantic and different from any mcqueen shoes I’ve seen before.  Perfect for any feminine style sister who is looking for the perfect ankle boot to wear this season.


My followers on instagram always complain that I don’t show enough low heeled shoes on my #shoegaism posts so this creation by Balenciaga is for you. Its so classic , sophisticated and exudes vinitage 50s glamour.  The print on the silk against the fur makes it looks lux and the kitten heel is so sexy.  Usually I like high heels because they are more flattering to the legs, but these beautiful babies are definitely the #lowheelshoeoftheseason.


These Sandals really caught my eyes at first glance but I was not too sure about them because it feels very raw  and very messy. But when I looked closely I realise its just because I find it too much with the stockings. As a shoe, its very innovative with the simple fringe and weaving technique. Really dramatic but very wearable and will make a dramatic statement throughout all seasons.


Another beautiful boot from the same collection by Emilio Pucci .These knee high boots with embroidery of stars and horoscopes are so whimsical yet the navy suede with the gold makes it look extremely lux and rich.  The clear perspect heels keeps it super on trend. It is very dramatic but very wearable to wear with any miniskirt this season.

NO: 2 – PRADA FW15

As mention earlier, Miuccia Prada will always be my favourite shoe designer for her classic and dramatic shoes with a modern twist.  This double strapped satin Mary Janes is a very classic style. The chunky heel gives it a sense of toughness mixed with the strong design line created with the leather.  The lime and gold makes it look rich and dramatic. The perfect shoe that will make a statement to any cocktail party.

And finally here is the BTW-WORKSHOP BLOG pick for the shoe of the season.


It takes a true special design if the shoe gives me goosebumps just by looking at 1 angle.  These Art Deco inspired strappy sandals speaks for itself. Its dramatic, its innovative yet not so high that its unwearable.  Crazy about how the heel seemlessly flows to the straps. Its so beautiful that I don’t care how it looks in the front.

On top of my top 20, there is also 1 special shoe which I would like to give an honourable mention to.


This beautiful pair of sandals by Giorgio Armani did not make top 20 because to be honest, it IS a style that we have seen many many times before.  However its perfectly executed with the crystals, the string tie, the height and shape of the heels with the pointed toe.  Its Cinderella story in a shoe and it is a shoe which is so timeless and will be in a women’s closet forever.

If you are reading to this point, sorry about a very long post and thanks so much for letting me rant on and on about shoes for a blog post. What do you think? Did you have as many shoegaisms as I did? Feel free to comment and leave a message in the comment section.

Thats it for now,

Until next time-

xoxo TimTim Wong

Pedder Red S/S 2015 Press Preview- Interview with the Campaign Art Director Queenie Rosita Law

Winter is coming to an end and Spring have finally arrived in Hong Kong.  For many its about storing the heavy jackets back into our closets.  For fashionistas its about the search for the Perfect summer wardrobe and one our the perks of being a fashion blogger is to be able to select our favourite pieces at press previews. Those who know me will know that one of my greatest obsessions in life are shoes. I love looking at women shoes and I love wearing mens so imagine my excitement when I was invited to Pedder Red Spring Summer 2015 Press Preview.

Pedder Red Press 1

The theme for the latest collection is “Secret Garden”.  A collection which includes a variety of styles from flats to ballerinas to sandals and heels in materials such as leather and plastic. Print was some of the key pieces include sporty loafers in lace and floral prints, Metallic strappy sandals with crystal applique and the most gorgeous pair of Stappy heels in blue suede and leather.  For me, these are the “flowers” against a range of neutral coloured shoes which really communicated the theme of “secret garden”




To present the collection, Pedder Red have hired local artist and photographer Queenie Rosita Law to do art direction for the lookbook and the  campaign and I’ve had the honor to conduct a short interview with her for this blog to have a further understanding behind the creative process of the wonderful campaign. So without further doodads, here is the full interview.

Conversation with Queenie Rosita Law- Art Director for Pedder Red Spring Summer 2015 Campaign.


TIMTIM : What is the inspiration behind the art direction of                                                                   this season’s campaign and how does it relate to the products in the new collection?

QUEENIE : The concept of this campaign is “Secret Garden” and we’ve chosen 5 images for this campaign to represent a 5 stages of this journey. Each shoe of the collection is a reflection of each stage of this series.

So the 1st stage is “Start” which features a pair of ballerina flats to represent a sense of beginning.

The 2nd is stage is “Steady” which features a pair of pumps cause a women being able to stand in a pair of pumps is very beautiful

The 3rd stage is “Run” which features a pair of floral slip on cause that is one of the sportier shoes in the collection.

The 4th is “Leap” which features a pair of metallic laced up flats which is very light and airy even though its in leather.

The 5th and final stage is “Land” which features the same pair of slip ons as “run” but in a black lace print to balance out the campaign.

In a way this is a very abstract and slightly darker take on the “secret garden” so theres no fairies or sparkles.  Mirror is used to communicate the concept of “Secret” because secrets are not fully covered, its a reflection of reality so mirrors are used to create a sense of distortion.

TIMTIM: What was the biggest challenge which you and your team came across during this project?

QUEENIE:  The biggest challenge is to tying the whole campaign together from concept to video to photography to lookbook to make it feel cohesive and having the same visual language even though we are working with different types of mediums from photography to graphics to 3D format such as video

TIMTIM: How do you define your design philosophy and your aesthetic and how does it reflect in this campaign?

QUEENIE:  I personally love to do a lot of photo imaging and collage work so the border frames around each image is photographed separately which is very simular to the work that I do.  Also the lookbook included some concept images with hand written text so these photos really reflect my own personal work as an artist.

TIMTIM: Many creative people in this field often struggle to find a balance between the art and commercial work. How do you find this balance?

QUEENIE:  As mentioned previously, in the ad campaign we have the photos which features the shoes which is more commercial but we also have the more artistic frames and concept photos so the balance is more about mixing the commercial with the art and make something beautiful out of it and also execute the concept in the best way possible.

TIMTIM: Which is your favourite photo in this campaign and why?

QUEENIE:  My favourite photos are “Run” and “Leap” not because of the final result cause metaphorically speaking “Run” is about running towards something you found in this journey while “Leap” is about jumping out of it while grasping what you found in this journey so I really like the meaning and feel of those 2 photos.

TIMTIM: What are your creative plans this year? Do you have any special projects which you have coming out this year?


QUEENIE: In the future I would love to work more with different brands to do different campaigns ’cause many brands are very product focused so its always interesting to be able to tell a story thru art for a commercial purpose. I would also love to do more of my own art work which explore imagination and reality. For example some of my work involve using polaroid photography but working thru it while the film is still developing to get this contrast between imagination and reality. This idea is almost used for this campaign but unfortunately its difficult to find this type of film but I would love to explore this concept of imagination and reality more thru my work. Hope you all enjoy this interview with the super talented Queenie, thanks so much for your time and for Pedder Red for making it happen. Its such an honour to get to know the creativity behind the beautiful work and I’ve learnt so much.


For updates of Queenie’s creative journey, please follow her blog and Instagram- productionq.   For latest updates and information for Pedder Red checkout their Facebook Page and follow their Instagram- pedderredoffical.

Thats it for now.

Until Next Time,